Media and Children Communication Toolkit
The Indian Academy of Pediatrics, Pune (IAP) provides policies, information, advice and resources about families’ and children’s interactions with various forms of media.
Media is everywhere. TV, Internet, computer and video games all vie for our children’s attention. Information on this page can help parents and pediatrician understand and communicate about the impact media has in our children’s lives, while offering tips on managing time spent with various media. Today’s children are spending an average of seven hours a day on entertainment media, including televisions, computers, phones and other electronic devices. To help kids make wise media choices, parents should develop a Family Media Use Plan for everyone in their family.